ProHair is a New Zealand distributor of professional haircare brands. As a new business in a competitive market, the focus was on building brand awareness and improving how both B2B and B2C customers discover and engage with the offering.

The work spans website design, product structure, and ongoing marketing across digital and print. The website improves product discovery and supports account sign-ups, while campaign content and marketing materials drive awareness, education, and sales across multiple touchpoints.